| |
| _________________________________________________________________________________ |
1700 Shattuck Avenue #1 • Berkeley, CA 94709 • 415.509.6430 • jillcnagle@gmail.com
|
COPYWRITER ~ COMMUNICATIONS SPECIALIST ~ STRATEGIST
|
SUMMARY
_____________________________________________________________________________________________ |
Acclaimed senior creative writer with over 15 years experience writing, editing and publishing in marketing, public relations, website and advertising domains seeking a challenging and rewarding mid-level career opportunity with a progressive and dynamic company or organization. Meticulous and efficient consensus-builder who creates compelling and appropriate marketing solutions from messy heaps. Entrepreneur with proven track-record starting and revitalizing businesses, publications and departments. Strengths include:
 |
Narrative, Expository and Didactic Writing |
 |
Using Story Skills to Direct Emotion |
 |
Creating Positive Spin on Almost Anything |
 |
Project Management |
 |
Making the Complex Simple and Friendly |
 |
Mediation, Synthesis, Consensus-Building |
|
PROFESSIONAL EXPERIENCE
_____________________________________________________________________________________________
eBay, San Jose, CA June 2008 – present
CONTENT STRATEGIST
 |
Perform holistic evaluation, purge and rewrites of entire help topic areas. |
 |
Edit and rewrite customer service scripts for voice, tone and style. |
 |
Train interactive help tool. |
 |
Prune, graft and embellish decision trees from foreign sites for U.S. audiences. |
Avenue A | Razorfish, San Francisco, CA 2007 – less than a year
COPYWRITER/CONTENT LEAD
 |
Develop editorial voice for Intel consumer website. |
 |
Gather, evaluate and present content for user vignette sequences. |
 |
Create unique identities for “smart to genius” range of Intel processors (chips). |
Conscious Parenting Alliance (www.AwakeParent.com), Berkeley, CA 2005 - Present
COFOUNDER/WRITER (Part-time)
 |
Create and develop strategic and informational curricula, articles, booklets, workshop content, handouts, ad copy, website copy and newsletters on parenting and parenting skills. |
 |
Coordinate and teach various classes and workshops. |
 |
Provide consultation and family mediation services. |
Get Published (www.GetPublished.com), Berkeley, CA 2001 - 2005
FOUNDER/PRINCIPAL
 |
Managed and executed various communications projects including the writing and editing of articles, book reviews, stories, ad copy, business letters, press releases, essays and marketing pitches for various clients nationwide. |
 |
Ghostwrote and provided developmental editing of books, book proposals and query letters. |
 |
Provided career coaching, consultation, editing, ghostwriting and training to emerging and published authors. |
 |
Developed and facilitated teleclasses on getting published as well as the unique Book Proposal Boot Camp, a seven-week course for authors to help them complete their book proposals. |
 |
Wrote and published numerous Internet articles on the intricacies of writing and getting published. |
 |
Interviewed, hired, trained and supervised the numerous tasks of associates and interns. |
 |
Wrote all copy for, maintained and regularly updated two company websites. |
FREELANCE WRITER/EDITOR 1994 – 2004 and present
COFOUNDER/WRITER (Part-time)
| |
Wrote, ghostwrote and edited books, articles, stories, ad copy, business letters, press releases, essays and marketing pitches for various clients, anthologies, websites and periodicals nationwide. |
The World Game Institute, Philadelphia, PA 1992 - 1993
WEST COAST MARKETING REPRESENTATIVE
 |
Developed a direct mailing campaign to colleges and universities on the west coast to sell The World Game, a multimedia global simulation workshop/game based on the work of Buckminster Fuller. |
 |
Managed and oversaw the entire World Game campaign, including all regular client contacts. |
 |
Provided advertising and public relations consulting services to clients booking workshops. |
 |
Managed, developed and assisted with the execution of strategic communications and marketing projects. |
 |
Coordinated and facilitated various workshops with other leaders. |
Graduate School of Education, University of Pennsylvania 1990 - 1992
ASSISTANT DIRECTOR, Development and Alumni Relations
 |
Authored and/or edited all content for alumni newsletter. |
 |
Wrote and designed brochures, flyers and other promotional materials and collateral. |
 |
Wrote and edited press releases. |
 |
Assisted with all aspects of annual giving. |
 |
Directed and oversaw the Education Alumni Association as well as administered all alumni events. |
 |
Managed the planning, staffing and execution of the Annual Academic Conference and semi-annual telethons. |
 |
Researched, compiled and circulated grant information for faculty. |
 |
Created, maintained and upgraded computer database. |
 |
Developed, documented and trained users on system for optimal database/mainframe interface. |
 |
Improved and maintained budget and purchasing systems. |
Jewish Employment and Vocational Services, Philadelphia, PA 1989 - 1990
VOLUNTEER COORDINATOR - Soviet Program
 |
Created and implemented volunteer program for Career Mentors, English Tutors and Vocational Seminars. |
 |
Consulted with teachers and counselors to determine student abilities and placement. |
 |
Initiated, documented and conducted all-volunteer training programs, interviews and placement. |
 |
Developed training and publicity materials. |
 |
Made recruitment and informational presentations to community groups. |
Labyrinth, the Philadelphia Women's Newspaper, Philadelphia, PA 1987 - 1989
ADVERTISING MANAGER
 |
Quadrupled advertiser base, enabling paper to remain afloat. |
 |
Initiated and managed direct mail targeted marketing campaigns. |
 |
Recruited, interviewed, hired, trained and supervised the daily activities of advertising representatives. |
 |
Developed a variety of materials including contracts, advertisements, marketing materials, letters, memoranda, confidential reports, spreadsheets and other correspondence. |
 |
Created and maintained Filemaker Pro computer database of advertisers. |
 |
Prepared and processed monthly balance sheets as well as administered billing and payroll. |
University of Pennsylvania, Philadelphia, PA 1987 – 1989
COORDINATOR - Collaborative for West Philadelphia Public Schools Tutoring Project
 |
Wrote, designed and disseminated literature and publicity materials. |
 |
Recruited, trained and assigned over 350 volunteer tutors. |
 |
Developed and administered cultural sensitivity and student leadership in-service training programs. |
 |
Interviewed, hired, supervised and evaluated twenty student leaders. |
 |
Wrote quarterly grant reports to state funding agency. |
 |
Designed and implemented the student van transportation system. |
 |
Mediated differing interests of University, School District, funders and other community members. |
|
| |
EDUCATION
_____________________________________________________________________________________________ |
Nonviolent Communication Mediation with John Kinyon and Ike Lasater 2005-2006
Certified Teleclass Leader with Teleclass International 2002
Untraining White Liberal Racism Workshop Series with Robert Horton 2000 – 2001
Nonviolent Communication, based in the work of Marshall Rosenberg 1996-present
California Institute of Integral Studies, San Francisco, CA 1995 – 1997 Independent Study: Cultural Anthropology and Social Theory (Graduate-level courses)
BACHELOR OF ARTS, Philosophy, Minor in Women's Studies
University of Pennsylvania, Philadelphia, PA 1991
Computer Literacy: Proficient in both Macintosh and PC platforms. Microsoft Office suite, Dreamweaver, Pagemaker, databases, basic HTML. Former database consultant. Fast technical learner and problem-solver.
Personal: Student of yoga and meditation, ten years. Hiker and camper. Love farmer’s markets. Passionate amateur dessert chef and devoted foodie. |
|